The aim of the architectural studio was to provide media relations with coverage in mainstream social media, business and financial sector and bring the client to the attention of journalists and the target group.>
Because the studio of architects with clear features is characterised by minimalism, we have created a communication strategy that has triggered media attention. We focused on two media streams in parallel. Primarily lifestyle, home media and mainstream online media. Secondary economic media. Media topics like: "Do you live in a mica house? You have the time to renovate. "Why: lifetime, statics, large numbers throughout the country. "How to choose a high-quality new building?" "Is a new building or an older apartment better?”
During the cooperation, the agency will look for topics for a proactive response from the client. Our KPIs was reached top social, business media and we did it. Coverage has been covered in idnes.cz, novinky.cz, ihned.cz, lidovky.cz, Obchod&Finance, Euro, Profit etc.
10 media coverage in 2013 during 2 months
585k czk gain media value during 2013
Thanks to Media Relations they met several clients, and some of them brought them a great opportunity.